Godawlful Logo Does More Than Being Grotesque
The highly-publicized, much-hated, many-despised, very expensive logo of London 2012 had raised its bar for controvesy over its abominable existence further. BBC had several Branding Experts talking about its grisly appearance already; blogosphere has called it "broken window", "hip-hop graffiti" and even a "distorted swastika", and a reader's comment from London Lite called it "Lisa Simpson doing a blowjob"; an online petition to have it replaced met astounding success, despite being closed by its creator after 48,615 signatures in just two days, spawning another petition supporting the logo which received 318 signatures from 5th June till now, and with most votes intended to be a joke, if you check out the comments column. And now, an animated footage of the living logo triggered seizures in people with photosensitive epilepsy as the charity Epilepsy Action received telephone calls from people who had had seizures after watching the film and said that flashing lights in a sequence depicting diving into a pool in vivid colors provoked more than 10 seizures among the estimated 23,000 people vulnerable to a photo-sensitive form of epilepsy. It was withdrawn in response, but the London mayor, Ken Livingstone, had this to say, "If you employ someone to design a car and it kills you, you're pretty unhappy about that, if you employ someone to design a logo for you and they haven't done a basic health check you have to ask what they do for their money." The mentioned animated promo might be removed at the official site already but can still be found here at King Nutter. For those suffering from Epilepsy, do yourself a favor. Labels: Disturbo Unlimited, Veneer Visage Of Visual Vexation, weird |
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